Fashion is very important. It is life-enhancing and, like everything that gives pleasure, it is worth doing well.
One of Santa Maria Novella’s signature products, devotees have been known to make special trips to Italy to stock up on this exquisite water infused with rose petals from the Florentine hills. An original recipe known form Dante’s time, this refreshing alcohol free potion famous for its antiseptic, purifying and anti-oxidant properties, reduces puffiness under the eyes, protects the skin against aggressive environmental elements and relieves tired, aching muscles in the bath. Rose water is a natural moisturizer and has a calming effect after periods of exposure to the sun. Splash on abundantly. Use for temporary relief from migraines by soaking a clean washcloth in rose water and placing it over eyes and nose, breathe in vapors. Apply to linens directly for a clean, refreshing fragrance.